Summer Hiatus

Life happens.

Clichéd but true.

We’re in the middle of some major transitions here in our household.

So, there have been and will be a dearth of posts here on this blog. I anticipate in a few months the dust will settle on several of these transitions, and you’ll be able to read some longer posts here once again.

Check back in often, and feel free to contact me by email or Facebook or whatever. I’d be glad to hear from you.

5 Ways Your Business of Writing Will Change

Your business of writing will change. To help you as a writer, here are 5 tips centered around the fact change happens.

1. The Unknown Becomes Known

  • You don’t know what you know until you know it– except
  • You discover what you like
  • You discover what you don’t like
  • You discover you have more talent for one kind of writing over another
  • You understand the industry better
  • You learn more about the business of writing
  • Through experience and feedback you learn better of not only how to “level up” your writing but also of its quality

2. Your Circumstances Change

  • You have more time to write
  • You have less time to write
  • You go through a trial that informs and shapes what you want to write
  • You go through a trial that changes your physical or mental abilities
  • You have one or more of life’s major stressors going on

3. Connections Change

  • You learn how to engage with others in your field
  • You learn how to find your readers
  • You get to know one of your writing heroes
  • You get in touch with others in the same writing boat, online or in-person
  • You connect with others who train you to be a better writer — critique groups, podcasts, conference speakers, etc.

4. Market Changes

  • The market changes for what you are writing, like cross-pollination
  • You discover market demand for something else you’d like to write
  • Demand surges for a particular format (audiobooks)
  • Demand surges overseas for your market
  • You learn in what market segments demand is growing for your writing
  • You learn to that “marketing” isn’t a dirty word, the difference between publicity and marketing, and how much marketing depends on engaging with others

5. The Industry Shifts

  • Major publishing houses condense further (or expand, but not likely)
  • Independent bookstores rise in popularity
  • Amazon totally changes their ebook strategy, and you flourish (or perish, depending)
  • Different distribution channels appear or disappear in the industry for your supported formats (a channel allowing easy access to ebooks in libraries, for instance)
  • Technology impacts drive production changes, or publication changes, or popular formats, or revenue models

Platform Re-Org Upcoming

A platform re-organization for this site will happen soon.

I’ve felt for some time this blog is not focused enough, covering too wide a variety of topics. In revising my business plan for 2020, I’ve figured out my audience for my platform, including the blog:

Venn diagram of writer's platform audience to use in platform re-org of the blog

Since I’m unpublished, this, in turn, can be simplified to focus on an audience more specific to my work-in-progess, Salvage:

  • SF Readers
  • SF Writers
  • Industry Pros

I’m considering readers as potential buyers, writers as peers, and industry professionals for the business side, although all three are potential buyers. And, all three are groups filled with people I’d like to get to know better.

It’s not all about the buying.

Engaging with other readers to share enthusiasm, growing with other writers, and learning from industry professionals are all elements crucial to my author aspirations. I want to give something to my tribes out there, not just take to make money.

I’m hoping once the platform re-org for this site happens, I can spend more time finishing the draft of Salvage, Episode 1, but personal circumstances may dictate a much slower progress on both writing fronts than I want.

Time will tell, and life is filled with uncertainty.

Marketing is Making Connections

Writers: Marketing Means Connections

Writers, stop thinking about marketing and start thinking about connections.

Many of us do find marketing intimidating (Credit: Karen Arnold, Pixabay)

Intimidating and Overwhelming

The insecure, the nerdy, the introverted, the unproven writers among us (pardon me while I raise my hand for each of those) can find the concept of marketing to be intimidating and overwhelming, a mountainous thunderstorm of unknown looming in the distance, casting its ominous shadow over the our road we want to travel.

We hear “build a platform” to “market” your books. But maybe we need to rewire.

Rewire your brain, replacing "marketing" with "connections".  (Credit: OpenClipArt-Vectors at Pixabay)

Marketing to Connections: Rewire and Rethink

Let’s rewire our brains. Every time you hear “marketing,” replace it with “connecting”. Or connections. Or connect. Or engagement. Or meeting new people. Or relationship. Or… you get my drift. Whatever word or phrase that helps you, that makes sense to you.

Connections: Be Intentional

Blindly following advice on your marketing platform may not be the best choice (Credit: Gerd Altmann, Pixabay)

And, let’s be intentional. You don’t have to blindly create a blog or post daily ramblings on Twitter or have a Facebook page or a presence on Goodreads or… whatever the next piece of platform advice tells you. It’s not about blogging weekly or tweeting daily. It’s not about joining every possible writing-related group online or journeying far to make a conference. It’s not about joining the “best” critique group or becoming a super-fan of the rock stars of our industry.

Marketing: Meaningful and Individual

Your platform is as individual and unique as you are.  (Credit: Gerd Atlmann, Pixabay)

It’s about doing whatever makes sense for you to connect with others who have something in common with you, with your interests, or with who you want to become. That’s your platform.

Your writing is meaningful and unique to you. Your marketing — excuse me — connections — will be as unique.

And that set of connections? It should be meaningful, as well.

Conclusion

Your time is precious. You want to spend the bulk of your available time writing, not blindly building a platform with pieces grabbed randomly on some pundit’s recommendation.

In the next post in this series, let’s talk more about being intentional. Let’s consider some of the factors in choosing connections.

the wolf is always at the door

Uncertainty, Trust, and Steadiness: March Status

Trust, steadiness, and uncertainty have been hallmarks of my life in the past month. But, then, uncertainty is always part of life.

The wolf is always just outside the door.

Sometimes we conveniently forget in our comfortable American lives that calamity can strike at any moment. Whether a pandemic or cancer, an economic depression or a terrible car accident, bad things happen.

Good things happen, too.

Whether good or bad, I’m resting on the rock of my faith, my faith in the salvation of Jesus Christ. How about you?

During uncertainty, steadiness and trust at home in winter

God’s got this.

With my circumstances, I’ve always had quite a few responsibilities and issues that pull me away from writing. God has resolved two of the rocks and hard places in my life, for which I’m immeasurably grateful.

With a husband who works from home, with me home writing, homeschooling, and preparing to go back to work full-time remotely, our COVID impacts so far have not been extensive. But, surprisingly, for this introvert, I’m getting cabin fever.

Writing status?

I’m actually making progress — on the novel, on writing-as-a-business, and my writing ability. I still have a long way to go on honing my writing skills, but I can recognize that I’ve “leveled up” in my writing.

I’m drafting Salvage‘s final scenes. As I write the scenes I’ve planned, more aspects of the story come to light, and more is added to my when-I-revise list.

In this section our protagonist is (mostly) out of the action, so my secondary protagonist, Emmett, is full-front in the story. It’s through him the secondary plot thread of ship dangers is revealed. As his character will not be in the next two books of the series, and his part in book #1 isn’t predominant, I need to keep him a little more shallow than Kaylah.

It’s tricky enough to handle two protagonists, but I needed both. And there are good resources out there, like this one from Jerry Jenkins about Left Behind.

Uncertainty to Certainty

I’m not branching out to writing blogs or copywriting, although I toyed with the idea for awhile. I’m focusing on my novel and on refreshing my software skills to land that full-time remote job.

February 2020 Review and Status

So, a review of February:

A review: a screenshot of Ep1, Part 4 outline of Salvage

Thankfully, I experienced productive writing time in February. I’m drafting part 4 of episode 1 of Salvage — nearing the end! I’ve also “leveled up” in writing craft, gaining a better sense of story development.

My alter-ego as a software developer can be found at CodeOnward.com

In personal news, I’m ramping up to return to software development full-time over at Code Onward. I’m hoping circumstances will allow me to pursue both creative pursuits — writing and development — in full force.

The cold winter is easing; the tulips and daffodils and surprise lilies are poking up green shoots. Can’t wait until the first blooms!

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Operating Online: Social Media Operations

My current business plan section on operating online definitely needs an overhaul.

I have, however, collected quite a few best practices and quite a few thoughts on content, newsletters, websites and more.

Up this week is my current schedule for content:

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Operating a Writing Career as a Business: What are the Pieces?

So, you’re taking this writing thing seriously. You want to develop it into a business and a career.

What are the pieces to operating a writing business? How are you going to do so?

Here are the sections in my operations plan:

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